Established in 1993, Sundial Ltd. was oriented primarily to the importation and distribution of Casio products in Lebanon.  Today the company's activities have spread to include other watch brands and a retail network of dedicated outlets at major department stores and shopping malls across Lebanon, catering the watch brands directly to the final consumer.

Today Sundial Ltd. is still Lebanon's leading Casio distributor.  The line-up of Casio products includes watches (including G-shock, Baby-G, Protrek, Edifice and Sheen), calculators, electronic musical instruments.